ObsurfableSetup
Topics and positioning
Nudge the topics you care about and state how you want to be described — no weekly prompt admin.
What is Topics and positioning?
Topics and positioning tell the App what you want to be known for. Topic nudges steer which slices of the public Explorer corpus are matched to your company, and intended positioning is the yardstick opportunities are measured against.
How does it work?
- 1Add the topics and categories you want to win in AI answers.
- 2Describe the positioning you want AI to reflect — who you serve and why you’re different.
- 3The App matches Explorer prompts, answers, and citations to those topics.
- 4Opportunities flag where AI answers diverge from your intended positioning.
- 5Adjust topics anytime; there is no weekly private prompt list to maintain.
Why it matters
You shouldn’t have to guess or administer prompts. Nudging topics and positioning keeps matched evidence relevant while the public corpus does the observing.
Related features
- Company — Edit your company profile, brand voice, and key facts so recommendations stay on-brand.
- Evidence — Inspect the real prompts, model answers, brands, and citations behind every metric and opportunity.
- Opportunities — A prioritized queue of gaps found in matched Explorer evidence, each linked to its proof.
Ready to try Topics and positioning?
Open Explorer